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Then they want to buy the stock because it’s something that they need.’ And as Belfort explains, ‘Supply and demand my friend. You must think of the situation in which your customer will require the product or service that you have to offer. Warning: this following scene from the movie ‘Wolf of Wall Street’ contains strong adult language:Īnd there it is. When asked by Jordan to ‘sell this pen’ Brad creates the demand by asking, ‘Why don’t you do me a favour and write down your name on that napkin right there.’ Jordan doesn’t possess a pen and therefore cannot complete the task that he wishes to do. This iconic scene illustrates ‘supply and demand’ to a T. ‘If you can sell anything, then sell me this pen right here.’
#Jordan belfort wolf of wall street movie how to#
By 1989 he was running his own investment operation and making millions.Įvidently the man knows how to sell, and it just so happens that his strategy is embodied by the sale of something so simple as a pen! When recruiting for his sales team in order to proceed with his own business, he hits the nail on the head by suggesting that you can sell absolutely anything with the right approach.
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Belfort had a natural flair for sales from the start, operating his own company as a young man in the 1980s, before moving on to selling stocks in 1987. This concept is at the heart of successful sales because it is defined and reactive to the current market by providing a product or service that consumers want and, more importantly, need.